Combining Data, Technology and Content for an Effective Marketing Approach
Digital project management
Taking the lead in your digital transformation. Implementing digital platform, campaigns, renewed customer journeys.
CRM & Loyalty strategy
Starting with the WHY of your business we define the CRM & Loyalty strategy together. Set up a clear and pragmatic approach of reaching this wonderful dot on the horizon.
Digital Marketing
Develop your campaign agenda, campaign journeys and Marketing Automation. Realizing these campaigns in for example Salesforce Marketing Cloud and social media channels.
Customer Experience
Define persona’s and the related customer journeys together with your employees in engaging workshops. Setting up the processes, technology and capabilities to realize the ultimate customer experience.
Are you looking for a change maker?
About LEMONSTAR
"It is all about mixing and matching content, technology and data"
To survive in this digital world, companies must innovate and become better every day. It is not only about choosing the right marketing strategy, but also about making sure you get your marketing ideas realised (..and soon please). That's when I come into the picture. My strategic marketing skills, project management experience and operational know-how helps company to change and become a better marketing engine.
Marie-Christien is a true thought leader in digital and customer experience. As a managing consultant and project manager she obtained great results with customer journeys and digital channels, in multiple markets.
“Self-starting CRM expert with a drive for results! I had the pleasure of working with Marie-Christien for the past three years at MS Mode. In her role of Customer Lifecycle Manager she knew both to set direction and to effectively manage the execution of our CRM strategy and plans, working closely together with her team and colleagues. Marie Christien is an asset to any team with the ambition to set-up or professionalize its targeted (one-on-one) customer approach.”
“Marie-Christien is a great manager, I think one of the best I had in my career. She is smart, energetic, motivating. down-to-earth, structured and loyal to her team. Beside a great manager Marie is also a nice (& fun) colleague who brings in innovative ideas and knowledge about a wide range of projects. A great manager and member of any team.”
“A few people have the opportunity to report to a manager who is also a coach- but I did when I worked for Marie-Christien. She is an energetic, dedicated person, who knows how to motivate people. She is very loyal to her team, came with great ideas and has taught us how to think ‘outside the box’. I happily recommend Marie-Christien in her new role as a Change Maker.”
